Predictive Analytics Archives | Innovate
Innovation Spotlight
The concept of the smart city is perhaps the ultimate application of the Internet of Things (IoT) and connected technologies: a symphony of sensors generating data that can help vastly improve the way cities manage assets, resources, and services—and make life smoother for their citizens, as well. A cyber-physical-social system...

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During holiday shopping season, retailers must ensure they don’t just draw shoppers online, but convert them into buyers. Using predictive analytics, researchers believe they can identify the best customers seconds after shoppers get online, enabling improved targeting for promotions.

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